Global CMO Lisa Materazzo explains how the automaker is looking to shift the tone of the marketing...
Global CMO Lisa Materazzo explains how the automaker is looking to shift the tone of the marketing...
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Monday, May 4, 2026
 
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Marketing Dive
Ford CMO on bringing American values to life for nation’s 250th birthday
Global CMO Lisa Materazzo explains how the automaker is looking to shift the tone of the marketing world from big and loud to action oriented.
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Search Engine Roundtable
Daily Search Forum Recap: May 1, 2026
Here is a recap of what happened in the search forums today...
 
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CMSWire
DAM Managers Are the Architects of Your AI Future
A keynote in Boston revealed a surprising truth: photo organizers and enterprise DAM managers face the same challenge — and hold the same strategic power.Continue reading...
 
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Chief Marketer
Canela Media Turns to AI to Scale Hispanic Content
Canela Media is pulling 62 million monthly active users and 6 million social followers, while pushing into new territory by using AI to create microseries and dub content at scale.
 
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Adweek
The Trade Desk Is Selling Onsite Retail Media Ads for Dollar General
The adtech firm’s offerings compete with Criteo.
 
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ON-DEMAND TRAINING
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American Marketing Association
Data Visualization & Storytelling

Leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately.

 
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American Marketing Association
Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. 

 
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CMSWire
Your Omnichannel Data Is Unified. Is Your Promise Status?
Unified profiles and dashboards don't matter if every team sees a different version of what happens next.Continue reading...
 
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Hubspot
AEO prompt tracking for marketing teams
You already track and analyze your SEO strategy — keyword rankings, organic traffic, SERP positions.
 
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Adweek
Antonio Lucio Joins PayPal as CMO Amid Massive Restructure
The company is separating into three segments organized around PayPal, Venmo, and crypto.
 
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Marketing Dive
Go Figure: 3 big marketing numbers from April
From Modelo’s seven-figure pro soccer investment to Amazon’s projected ad revenue, here are some important numbers marketers may have missed.
 
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Social Media Today
Instagram updates algorithm to benefit original creators
The app said it will no longer recommend photos and carousel posts from aggregator accounts and profiles that focus on re-posting.
 
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Search Engine Roundtable
Search News Buzz Video Recap: Google Ranking Volatility, Back Button Hijacking Notices & AdSense Triggers, Bing...
This week in search, we are seeing yet again more Google search ranking volatility. Google sent out notifications about back button hijacking penalties to those sites that have the problem. Google AdSense vignette ads may trigger the penalty...
 
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Social Media Today
LinkedIn revenue rose 12% in the first quarter
The platform’s B2B marketing and artificial intelligence-powered recruiter tools helped drive business, while paid video posts grew nearly 30% year over year.