|
Hey iza,
“I don’t know why I’m procrastinating on this.”
We hear this all the time from clients who are smart, capable, and fully aware of what they need to do…
…and are still not doing it.
The default explanation is usually “I just need to be more disciplined.”
Or “I just need to push through.”
But that’s almost never the real issue.
In a recent article Carey published in Fast Company, she breaks down what’s actually happening.
In many cases, it’s not procrastination at all. It’s cognitive overload.
When your brain is overloaded, the part responsible for focus and decision-making starts to go offline.
And instead of doing the important, high-effort work… You either drift toward easier, low-stakes tasks or feel stuck and unable to start at all.
Once you see it this way, a lot of things start to make more sense.
And more importantly, it becomes a much more solvable problem.
Carey breaks down 5 specific, neuroscience-backed ways to handle this in the full article.
|