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JUNE 24, 2025 |
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Preferential treatment: What is the top reason US consumers prefer banking with a traditional bank? |
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A) Number and location of branches B) Number and location of ATMs C) Prefer to bank in-person D) Customer service |
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DIGITAL PAYMENTS |
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Early Warning Services partnered with Fiserv to expand Paze acceptance through its merchant network. |
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This is a big win for the mobile wallet—building on a similar partnership with Worldpay. Fiserv’s extensive merchant network, which includes Clover, opens up Paze for the wide acceptance it needs to really scale. |
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SUSTAINABLE BANKING |
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A report released by a coalition of eight global environmental groups found that major banks committed $869 billion to fossil fuel companies in 2024—$162 billion more than in 2023—reversing a previous downward trend, per the Guardian. |
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Four of the five biggest fossil fuel financiers were US banks. Most of the largest US banks have also retreated from global climate alliances since President Trump won the 2024 election, showing a broader industry shift away from sustainability despite growing climate risks. |
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BUY NOW, PAY LATER |
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The news: Klarna will offer unlimited 5G data, talk, and text for $40/month with coverage on AT&T’s network in the US, per a press release, with plans to expand this deal to the UK and Germany soon.Our take: Klarna’s ambitions to be a BNPL provider, a mobile phone service, a neobank, and most recently—according to CEO Sebastian Siemiatkowski—“a digital financial assistant,” per CNBC, signals the company’s voracious appetite to be everything at once. |
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REPORT |
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Financial media networks (FMNs) are a small but burgeoning part of commerce media, offering valuable first-party transaction data. Despite their promise, FMNs face scale limits due to data sensitivity and must find ways to shift audiences toward commerce-focused behaviors. |
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Key stat: FMN ad spending will break the $1 billion threshold by 2026, growing at a 66.8% compound annual growth rate (CAGR) through 2027, per our forecast. |
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Key question: What will it take for FMNs to truly compete in commerce media? |
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(EMARKETER subscription required to read the full report) |
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CHART OF THE WEEK |
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Key stat: Almost half (49%) of Gen Z adults are planning to spend freely this summer because planning for the future feels pointless, according to a May 2025 survey from Intuit Credit Karma conducted by Qualtrics. | | | |
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