Britain settles for quick win in US trade deal.

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Britain used flattery, not escalation, to get US trade deal

 

Britain's Prime Minister Keir Starmer speaks to employees at a car factory in the West Midlands, Britain, Thursday, May 8, 2025. Alberto Pezzali/Pool via REUTERS

Britain spent months buttering up Donald Trump, keeping calm in the face of the US president's tariff-led assault on global trade, before deciding to drop its demands for a comprehensive deal and take a quick but limited win instead.

Britain had been in talks with Trump's administration for months in a bid to avoid, and then to lower, the 10% US baseline tariffs it faced on all goods, and the 25% levies that were imposed on cars and steel. Late on Wednesday they agreed to strike a deal that would improve access for the worst-hit sectors, rather than do a more comprehensive deal.

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