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Competition is a strong force in biopharma, challenging even the biggest companies in the sector to innovate or perish. But competition also pushes the whole industry to even greater heights. That’s the lesson Tolga Tanguler has learned as chief commercial officer at Alnylam Pharmaceuticals while launching RNAi-based medicines into a market led by a blockbuster Pfizer franchise.
Pfizer’s deep pockets gave Alnylam a leg up — by educating patients and healthcare professionals about the rare disease ATTR amyloidosis and establishing a patient pool, Alnylam had a clearer starting point when it launched a genetic medicine into that space. Ultimately, the trail Pfizer blazed has helped guide the smaller company on the market and importantly, Tanguler said, has given patients more choice.
Today, we’re featuring a conversation with Tanguler about the unique role Alnylam is playing in the rise of RNAi medicines and how the company is still pushing boundaries as it reaches into wider markets.
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Michael Gibney Senior Editor & Writer, PharmaVoice Email
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